There’s an Archivist for That! Interview with Lilly Carrel, Archivist, The Menil Collection

This is the latest post in our There’s an Archivist for That! series, which features examples of archivists working in places you might not expect.  In this post, COPA member Vince Lee brings you an interview with Lilly Carrel, Archivist at the Menil Archives, part of the Menil Collection in Houston, Texas.

Archivist Lilly Carrel outside of the Menil Archives. Courtesy of The Menil Collection, Houston. Photo: Anthony Flores.

VL: How did you get your gig?

LC: I joined the Menil Archives in July 2018. Previously I worked as a project archivist at the Bentley Historical Library at the University of Michigan. I earned my Master of Science in Information Studies from the University of Texas at Austin and since graduating my goal has always been to return to Texas. After two project positions, I applied to the archivist job opening at the Menil. I was particularly drawn to the position because of the diversity of job responsibilities including records management, digital preservation, and all aspects of the archival enterprise. I also felt a deep connection to the institutional mission to make art accessible and a commitment to social responsibility and justice. I have no background in art, but I love that as an archivist I am able to apply my expertise in records theory and practice to different content and promote this extraordinarily rich collection of art-related records.

VL: Tell us about your organization.

LC: The Menil Collection is an art museum located in Houston, Texas in a 30-acre neighborhood of art, and houses the art collection of founders John and Dominique de Menil. The Menil Collection includes the main building, designed by architect Renzo Piano and opened in 1987, the Cy Twombly Gallery, the Dan Flavin Installation at Richmond Hall, the Byzantine Fresco Chapel, and the Menil Drawing Institute, designed by Los Angeles-based architects Sharon Johnston and Mark Lee (Johnston Marklee) and opened in November 2018.

The Menil Collection and its diverse neighborhood of art is governed by the Menil Foundation, established in 1954 by the de Menils. Prior to the opening of the Menil Collection, the de Menils had active partnerships with the University of St. Thomas and Rice University and organized many important and influential art exhibitions. The Menil Archives is the institutional repository for the Foundation and is responsible for acquisition, organization, preservation, and access to museum records and special collections.

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VL: Describe your collections.

LC: The Menil Archives was founded in 2000 and its primary function is to identify, collect, organize, preserve, and make accessible records of informational and evidential value to the institution. The Archives primarily document the functions and activities of the Foundation including records of the board of trustees, exhibition history files, building projects, and museum departments such as Curatorial, Collection Development, and the Business Office. The Menil Archives also holds a number of special collections including the papers of art critic and collector Rosalind Constable, curator Jermayne MacAgy, and artists Jim Love and Roy Fridge; family papers of John and Dominique de Menil; and research papers from Menil-funded publications including the René Magritte and Jasper Johns catalogue raisonnés.

The Archives total approximately 2,500 linear feet and includes records in all formats—textual, audiovisual, born-digital, photographs, film, architectural drawings, ephemera, and some objects. The Menil Archives has a limited number of inventories available on its website and in 2019 will begin contributing finding aids to Texas Archival Resources Online (TARO), a state-wide consortium of archives, libraries, and museums.

VL: What are some challenges unique to your collections?

LC: Museum archives are an interesting type of archives. Often departments need to maintain physical and intellectual ownership of their records because, in a sense, they are always active. Example include conservation records which may document treatments of artworks, or artwork object files frequently referenced by curators and registrars. This can lead to confusion as to what records “belong in the archives,” but also offers opportunities to collaborate and facilitate a post-custodial approach to recordkeeping. Since joining the Menil, I’ve been exploring ways to improve records management practices with a particular focus on electronic records and digital preservation. I think digital preservation offers creative ways to enhance the post-custodial approach and ensure important records are preserved.

VL: What is your favorite part of your job?

LC: The Menil Archives is an exciting place to work! Every day is different and I love the dynamic nature of working in a two-person shop. I am fortunate to collaborate with excellent colleagues including Lisa Barkley, Archival Associate, who has been with the Menil since 2008. Every day presents new opportunities, projects, reference inquiries, and I am always learning. I also feel fortunate to work for an institution with a keen sense of its own history, that values and seeks out the rich archival resources available to staff and the public.


Original captions for the photographs included in the slideshow had to be shortened in order to fit into the slideshow window.  The full original captions are provided below:

  • The Menil Collection. Photo: Kevin Keim.

  • Dominique de Menil and artist Jim Love, Rice University, 1972. Courtesy of Menil Archives, The Menil Collection, Houston. Photo: Hickey-Robertson, Houston.

  • The De Lux Theater, Houston, 1971. Courtesy of Menil Archives, The Menil Collection, Houston. Photo: Hickey-Robertson, Houston.

  • Peter Bradley (center) and others installing art for “The De Lux Show” De Lux Theater, Houston, 1971. Bradley, an artist, curated the exhibition. Courtesy of Menil Archives, The Menil Collection, Houston. Photo: Hickey-Robertson, Houston.

  • Installation photography of “The De Lux Show” De Lux Theater, Houston, 1971. Courtesy of Menil Archives, The Menil Collection, Houston. Photo: Hickey-Robertson, Houston.

  • Exhibition history records, Menil Archives. Courtesy of The Menil Collection, Houston. Photo: Anthony Flores.

  • Creating an inventory for a recent accession. Courtesy of The Menil Collection, Houston. Photo: Anthony Flores.

There’s an Archivist for That! Interview with Colleen McFarland Rademaker of the Corning Museum of Glass

The There’s an Archivist for That! series features examples of archivists working in places you might not expect. COPA member Anna Trammell, Archival Operations and Reference Specialist at the University of Illinois Archives Research Center/Student Life and Culture Archives, brings you an interview with Colleen McFarland Rademaker, Associate Librarian, Special Collections at the Corning Museum of Glass Rakow Research Library.

Colleen McFarland Rademaker in her office at the Rakow Research Library, Corning Museum of Glass (Courtesy of Colleen McFarland Rademaker)

Colleen McFarland Rademaker currently serves as associate librarian, special collections at the Rakow Research Library, The Corning Museum of Glass. Previously she was head archivist for the Sisters of Charity of Leavenworth (2015-2017), director of archives and records management (2012-2015) and archivist (2010-2012) for the Mennonite Church USA in Goshen, Ind., and head of special collections & university archivist at the University of Wisconsin — Eau Claire (2006-2010). She serves on the Society of American Archivists Publications Board (2014-2020) and is certified as an interpretive guide by the National Association for Interpretation. Colleen received a B.A. in German and history from the College of Wooster, an M.A. in history from Cornell University, and an M.L.I.S. from the University of Wisconsin — Milwaukee.

AT: How did you get your gig?

CMR: After working in academic archives for six years and religious archives for seven years, I took what may not look like a logical “next step” by seeking a position in a museum archives. However, the Corning Museum of Glass is not just any museum, and neither is it an archival program. I was immediately drawn to the institution’s interdisciplinary mission to document and promote the art, history, science, and technology of glass. Few repositories offer the opportunity to work both broadly and deeply across disciplines, and I embraced the challenge of serving patrons who bring expertise from incredibly diverse backgrounds to the research process. Having an interdisciplinary academic background myself, I recognized that this position might be a great fit for me.

As for the mechanics of getting the job, I confess that I applied for a different position than the one I currently hold. A very strong internal candidate was offered the position I originally applied for. In delivering that news to me, the chief librarian asked whether I might be interested in a different position in the organization. My answer was obviously an enthusiastic yes!

AT: Tell us about your organization.

CMR: The Corning Museum of Glass was founded in 1951. Corning Incorporated (then Corning Glass Works) gave the museum to the nation as a gift on the company’s 100th anniversary. The museum tells the world about glass by hosting over 400,000 visitors annually in its glass collection galleries, innovation center, glassmaking school, and center for glass scholarship, the Rakow Research Library. Guest artists frequently work and teach at the museum, and the museum takes glass demonstrations on the road with a hot glass roadshow mobile unit.

The museum’s commitment to glass scholarship is evident in the fact that the library is one its largest components. The library hosts researchers from around the globe, and library staff answered over 4,400 reference questions last year. The newly-formed special collections department provides leadership in managing all unique materials, but especially 20th and 21st century manuscript collections created by glass artists and manufacturers.

Rakow Research Library Reading Room (Courtesy of Colleen McFarland Rademaker)

AT: Describe your collections.

CMR: The Rakow Research Library holds the world’s most comprehensive collection on glass making. Its special collections include everything from a 12th century Mappae Clavicula (a medieval Latin text containing material formulas) to digital video capturing contemporary glass artists at work.  While special collections includes rare books, trade catalogs, works of art on paper, and archival collections, I’ll focus only on the archival collections here.

The library functions primarily as a collecting institution and has acquired over 200 manuscripts documenting the work of glass artists, glass factories, stained glass firms, glass researchers, and glass collectors. Some of our most significant and heavily-used collections are those documenting the local glass industry. While Corning Incorporated maintains its own corporate archives, the records of the cut glass manufacturer T. G. Hawkes and Co., and the art glass producer Steuben Glass Works are among our most beloved holdings. These records not only provide an important glimpse into the economic and social history of the region, but also support the provenance research of glass collectors. These records also complement the records of glass firms outside of the region, such as the recently-acquired records of Fenton Art Glass Company.

Among the personal papers in our holdings, glass artists’ papers have great significance because they document all phases of the creative process, from inspiration to execution. Glass recipe books, called “batch books,” are invaluable not only to glass researchers, but also to glass artists today who continue to experiment with glass formulas. And while the museum curators collect representative pieces from glass artists, the artists’ papers contextualize those pieces in photographs of and writing about the broader body of work.

The museum’s institutional archives also reside among the archival holdings. As the Corning Museum of Glass approaches its 75th anniversary (2026), its historic records are more important than ever. As the memories of long-tenured retired staff members begin to fail, current museum staff have increasing need to consult the institutional archives.

AT: What are some challenges unique to your collections?

CMR: The museum suffered a devastating flood in 1972, and none of the collections were spared. A selection of images of the flood damage and subsequent conservation work may be seen here. That the museum reopened just six weeks after the flood seems nothing short of a miracle! Significant resources were invested to conserve the collections, and the museum contracted with experts, including book conservator Carolyn Horton. However, the institution’s own records were not fully conserved, and original order was lost during salvage operations. Individual documents were chemically treated, dried, and repacked into dozens of records cartons. Some hold related caches of documents, while others do not. Imposing an arrangement on the museum’s early records presents a significant challenge because of the time it will require.  Sadly, MPLP is not an option for this project.

We are also in the midst of documenting the first generation of Studio Glass artists. Art glass production began to move from factories to small studios in the early 1960s, where artists could collaborate, experiment, and make one-of-a-kind objects. The pioneers of the Studio Glass movement are now considering their legacies, and many wish to make their papers available to future generations of glass artists and researchers. The volume of papers and the narrow timeframe for collecting pose a formidable task.

AT: What is your favorite part of your job?

CMR: I have the privilege of working with tremendously knowledgeable and dedicated people! Having worked as a lone arranger for most of my career, I am enjoying the company and expertise of others who share my sense of mission and passion for the collection.  I also appreciate the enthusiasm and intellectual generosity of the glass community – the artists, collectors, and scholars who create and use the records under my care.

Stay tuned for future posts in the “There’s an Archivist for That!” series, featuring stories on archivists working in places you might not expect. If you know of an archivist who fits this description or are yourself an archivist who fits this description, the editors would love to hear from you—share in the comments below or contact archivesaware@archivists.org to be interviewed for ArchivesAWARE!

Sound and Vision: And We’re Live in 5…4…3…2…1

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This post was authored by COPA Chair Chris Burns, Manuscripts Curator and University Archivist at the University of Vermont.

This is the second in a series of posts about the use of video as an archival awareness tool. Feel free to contact the editors of this blog at archivesaware@archivists.org if you have a video or topic you would like to see covered, or if you would like to contribute to this series.

In 2016, we kicked off a new series designed to focus on the use of video in archival awareness and outreach efforts. The inaugural post, Sound and Vision: Using Video to Tell the Tales of Archives and Archivists, featured a handful of videos that had been produced by repositories and some general best practice tips. To be perfectly honest, there were not a lot of examples to choose from at that point in time. The use of video by archives was simply not widespread.

However, the use of video has grown significantly since then, driven in large part by livestreaming services, particularly Facebook Live. This type of video production has a lower barrier of entry, ties in easily to existing social media channels, and consequently is becoming an important outreach tool for archives and special collections. Facebook has made a concerted effort to promote and support Facebook Live, so while there are other tools for live streaming content to your audience, Facebook Live has become the major player, in no small part because of the large potential audience that already exists on Facebook.

What is Facebook Live?

Jennifer Koerber, writing in Library Journal, gives a good overview of Facebook Live and its use in libraries. At its most basic, Koerber notes, it is “video streamed over Facebook and archived there afterwards.” Facebook Live events are live videos as opposed to an edited video. They tend to be improvised, and are often filmed on devices as simple as a phone or tablet. The technical barriers for producing and distributing this type of content are quite low, but as with a more traditional edited video, quality can vary significantly. Paying attention to sound quality and lighting, as well as using a tripod and the best available camera and microphone setup can greatly improve the quality of your video and the experience for your audience. Koerber cites two helpful articles with tips for recording video on smartphones.

Facebook Live events are just that, live events, and need to be promoted to ensure you have an audience. Promotion should target your Facebook audience, but not exclusively. Promoting these events through other channels (blog, email, Instagram, etc.) not only draws people to the event, but also lets them know you have a Facebook account that they might want to follow. Because the events take place on a social media platform, they also have the potential to be interactive. People watching can share their enthusiasm by liking, commenting, and sharing the video. The live component allows you to interact with an online audience in interesting ways, such as soliciting questions from online viewers during the stream. Koerber notes how having a staff member monitor the comments during the livestream allows that individual to respond in real-time and add additional information like links to catalog records or digitized versions of the objects being discussed.

How are Special Collections and Archives using Facebook Live?

One way to use this medium is to provide an introduction to your holdings. The video below, from the National Agriculture Library, features an introduction to their seed catalogs (my favorite is the manuscript catalog from the 1830’s featured about 10 minutes in). The 37 minute video features staff members taking turns discussing items in their collection and has been viewed over 4,500 times in the 2 months since it was posted.

Another way institutions have been using Facebook Live to share their collections is by connecting them to another event, either at their institution or externally. In October 2016, the Dibner Library at the Smithsonian used a Facebook Live event featuring their anatomy books to tie into Halloween and Page Frights. The comments section shows how Dibner staff interacted with viewers throughout the video, taking full advantage of the live aspect of the event.

 

The Houghton Library at Harvard University held a Facebook Live event in March 2017 in celebration of their 75th anniversary. During the 48 minute live stream, two Houghton staff members gave a tour of the library, showed off items from the collection, and took questions from viewers. A key aspect of this livestream is that it took place on the main Harvard University account, which allowed the Houghton to reach a much larger potential audience. As a result, the video has been viewed over 67,000 times, and has had 1,900 reactions, 239 shares, and 415 comments. Not all archives will have access to an audience as large as the Harvard community, but it is a good reminder of how partnering with a larger social media account can really boost the signal of your outreach efforts.

The University of Chicago Special Collections Research Center has taken the approach of inviting researchers to talk about items from their collections. In the video below, Dr. Mindy Schwartz talks about an 1887 surgical kit that she uses to teach medical students about the history of medicine. This approach shows viewers not only the cool stuff in the archives, but also how a researcher or instructor uses them.

In a similar way, the US National Archives held a Facebook Live that featured Janet Macreery talking about how she used a range of archival sources to write her novel, A Little Wicked. Archives and special collections libraries have held events like this for many years, but livestreaming them allows institutions to reach beyond audiences who are willing and able to attend these events in person.

 

The Getty Research Institute held a Facebook Live event in March 2017 to talk about how they put together an online exhibition, The Legacy of Ancient Palmyra. The live stream shows some of the material used in the exhibit, but is also a fascinating, behind-the-scenes look at how they put this exhibit together.

An example of an institution doing exciting things with video, on Facebook Live and elsewhere, is the University of Iowa Special Collections. Led by Outreach and Engagement Librarian Colleen Theisen, their video work is aimed at engaging with as broad a community as possible. An excellent overview of their efforts can be found in this article by Scott Smith on the Big Ten Network website. You can view their videos, including their archived live streams, on their YouTube site.

In addition to the live streams they have conducted, such as their annual livestream on Shakespeare’s birthday, their YouTube channel features a few ongoing video series they have created that are both fun and informative. Their Staxpeditions series usually focuses on exploring Library of Congress call numbers, but my favorite installment is Staxpedititions 6: Exploring Mystery Boxes : Manuscripts Edition!

The work being done in the examples above is just the tip of the iceberg in terms of what archives and special collections libraries are doing or could be doing with video. If you are doing interesting work in this area and want to be featured in this series, don’t hesitate to contact us at at archivesaware@archivists.org.

Federal Funding Impact Story #4

Project: Detroit Institute of Arts Archives Assessment

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Detroit Museum of Art exhibition catalog, 1886.

 

Granting Agency: National Endowment for the Humanities (NEH)
Grant Program: Humanities Collections and Reference Resources
Institution: Detroit Institute of Arts
State: Michigan
Congressional District: 13th Michigan Congressional District
Grant Period: June 20, 2016-July 31, 2017
Award Amount: $40,000
Institutional Match Amount: $40,000

Jobs Created:
– 1 PTE 28 hr/wk position for 12 months
– 3 graduate students earning 3 credits each for 5 months of experience

Project Description
Assess and establish intellectual control over a collection of 11,000 linear feet of the museum’s administrative records, dating back to its founding, including 30 years of unprocessed artists’ correspondence, acquisition records, director’s files and curators’ exhibition papers.

What was the need for the grant?
Documents within the DIA’s Research Library and Archives detail pivotal moments in the City of Detroit’s history. Most recently, they described the DIA’s role in the resolution of the City of Detroit’s 2013 bankruptcy. It was the largest municipal bankruptcy filing in U.S. history both by debt, estimated at $18 billion, and by population, over 700,000 residents. At the time, the DIA was owned by the City of Detroit. It was also the city’s most valuable asset. Following the bankruptcy filing, creditors asked for the sale of DIA art. News agencies predicted the museum would close.

During bankruptcy proceedings, the DIA’s archival records helped save the museum. During the trial, over 180,000 DIA records were digitized for court proceedings. The documents showed that most of the museum’s most important works came from non-City of Detroit support. They were used extensively during the approval of a financial agreement that would come to be known as the “Grand Bargain.”

Unfortunately, like most of the DIA’s archival records, very few of the bankruptcy documents had previously been appraised, accessioned or processed. All such activities stopped thirty years ago, following severe museum-wide budget cuts and the dissolution of the DIA’s archival team. Therefore thirty years of records, including artist correspondence, directors and curators’ papers, and acquisition documents, have not received archival treatment. Many of the museum’s earlier documents, dating back to the late 19th century, have not been processed either.

Following Detroit’s bankruptcy and its resolution, the museum has better financial stability than at any other time in its modern history. With financial stability and a bankruptcy behind it, the DIA has resumed its commitment to its archival activities.

What has been the primary impact of this project?
The holdings survey was the key to understanding the unknowns of the materials currently held in RL&A. The museum is fully committed to making its archives more available and better organized for researchers. The Project Director and DIA Archivist are now able to better strategize future use of the DIA archives upon discovering its full contents. An immediate outcome of the holdings survey is improved access to collection, in particular, those that have been “hidden.” The collections-based reports can subsequently be translated into finding aids and catalog records for better access to the local, national, and international community.

The Project Team synthesized the results of the holdings survey with the input of the Advisory Team. The combined intelligence has been used to strengthen physical and intellectual control over the collection. The holdings survey provided the evidence needed to move forward with making sound decisions for improvements in description and access, prioritizing preservation needs, informing workflows, identifying issues we were not aware of, and plan for future projects (such as a future digitizing project).
Impact 3: To date, 164 collections (approximately 8,000 cases and 4,700 cubic feet) have been identified within the Library Stacks (the library’s book storage area) Archives Stacks, the DIA’s offsite Warehouse, and various other departments within the museum including AV offices and the Photography Department. Materials in each of these locations were inventoried and compiled into a single database for ready reference with rankings to reflect housing quality, physical quality, physical access, intellectual access, and intellectual value. These rankings are to inform and prioritize for future digitization efforts.

Submission by: Danae Dracht, Project Archivist, Detroit Institute of Arts
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Federal Funding Impact Story #3

Project: Documenting Modern Living

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Alexander Girard textile design floor plan, ca. 1956, on the IMA Archives Digital Archives Portal landing page (archive.imamuseum.org)

Granting Agency: National Endowment for the Humanities
Grant Program: Preservation and Access: Humanities Collections and Reference Resources
Institution: Indianapolis Museum of Art
State: Indiana
Congressional District: Indiana US District 7
Grant Period: April 2012 – May 2015
Award Amount: $190,000
Institutional Match Amount: $221,000

Jobs Created:
The largest portion of the award received from NEH went to the hiring of two full time employees–one for 18 months, and the other for 24 months.

Project Description
Digitization of the Miller House and Garden Collection, and creation of a Digital Archives Portal for delivery of content.

What was the need for the grant?
The Miller House and Garden Collection documents the design, construction, decoration, and maintenance of the iconic mid-century modern property for over 50 years. When the house and garden were gifted to the Indianapolis Museum of Art, this important archival collection also came to the museum. To assist the IMA in successfully stewarding the home and the many collections materials that came along with it, increased access and better preservation of the archival collection were key. Digitization would solve both needs, and a grant would allow for the purchase of digitization equipment and the hiring of staff to undertake the years-long process.

What has been the primary impact of this project?
This project has allowed for unprecedented access to an important mid-century design collection that documents the legacies of Daniel Urban Kiley, Eero Saarinen, and Alexander Girard. The easy availability of this material has made it possible for the Indianapolis Museum of Art to present the story of the home to the Columbus and broader Indiana  and national communities at a level of detail and accuracy that would not have been possible without the grant award. Perhaps the greatest impact that this project has had is on the country’s future architects, as architecture students from around the country have requested the high-resolution images of the home and landscape architectural drawings to further their studies. Students of interior design have similarly benefited, and will continue to do so for many decades to come.

This grant from the National Endowment for the Humanities has also had a direct impact on the lives of the two full time, temporary employees hired with the grant funds. One has gone on to further the Columbus Indiana Architectural Archives as their archivist, and the other was offered a job at a high-profile design company immediately following the grant period as a result of their work on the Documenting Modern Living project.

Submission by: Samantha Norling, Archivist, Indianapolis Museum of Art
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Sound and Vision: Using Video to Tell the Tales of Archives and Archivists

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This post was authored by ArchivesAWARE! editor Chris Burns, Manuscripts Curator and University Archivist at the University of Vermont.

This is the first in a series of posts about the use of video as an archival awareness tool. This initial post will feature videos which focus on what an archives is and what archivists do.  Future posts will look at promoting these videos, determining their impact, and will take a closer look at some of the other topics archives are using this format to cover. Feel free to contact the editors of this blog at archivesaware@archivists.org if you have a video or topic you would like to see covered, or if you would like to contribute to this series.

On August 26, 2015, Kathleen Roe premiered the Society of American Archivists’ Archives Change Lives video during her plenary talk at SAA’s annual meeting. As of this writing, the video has over 3,400 views on YouTube. The video clocks in at just under three minutes and features Kathleen Roe, Dennis Meissner, Steven Booth and Samantha Norling talking about the power of archives, cut with images from archives, of archivists at work, and of people interacting with archives. The core message of the video is articulated by Kathleen Roe, “What I hope that my colleagues and I will all be able to do together is to explain to people in clear, compelling language why we think archives matter, why what we do is valuable.”

The video was unveiled at the end of Roe’s year as President of SAA, a year where she led Year of Living Dangerously for Archives initiative, which challenged SAA’s membership to increase their advocacy for archives. One compelling way to get this message across, as Kathleen and SAA demonstrated, is through the use of video. A search of YouTube for videos relating to archives, archivists, and special collections turns up a number of attempts to do just that. These videos tackle a range of topics and vary in their approach, goals, budget, and production quality.

The National Archives UK has done a series of videos, compiled in an Explore Your Archive playlist, that tackle big questions as well as feature archivists talking about particular records.

One of the big questions they address is What is an Archive? The production elements are similar to the SAA video, it clocks in at just under 3 minutes, features a combination of talking heads and still images, and has music playing in the background throughout. Like the SAA video, the premise is simple and direct, it is a short video of archivists and archives users speaking passionately about the power and importance of archives. The three-minute length of these two videos is no accident, as it is often recommended as the maximum length for promotional videos. The video was published in October, 2013 and has been viewed over 4,100 times.

A video produced in 2014 by Duke University’s Rubenstein Library begins with a voice stating, “I think it’s a challenge and a curse to explain what an archive is to people, and it’s because it means so many different things to different people.” The video, The Guardians of History, digs a little deeper than the two mentioned above, taking a look at the work of seven archivists at Duke. This video is a little longer, coming in at just under 9 minutes, but again features interviews, still images of archives and archivists, and a musical backing track during part of the video. The interviewees speak candidly about the difficulty they have in explaining what they do to friends and family members, one speaker noting, “sometimes it’s not worth the effort to explain what an archivist is, so I’ll go ‘Oh, I’m a librarian.’” The video is an honest look at the work of archivists, giving voice to their passion for the work, and discussing some of the humorous and very human items in archival collections. The video is a good introduction to archival work. The budget is not on a Hollywood scale, but the quality of the sound, images, and editing are all very good. To date, the video has been viewed over 1,500 times.

At an Institutional level, BYU took a novel approach in 2011 when they made a fictional trailer for their L. Tom Perry Special Collections, parodying the trailers of blockbuster Hollywood adventure films. To date, the clip has been viewed over 13,000 times.

Two years later, they made a more conventional, and more informative, introductory video. This video has been viewed just under 800 times.

Of course, the number of views a video gets does not really tell us whether a video has successfully met its goals. Those goals could be for an institution to experiment with the process of producing a video, or to create a video that can be played in a classroom setting or sent to a patron in advance of a research visit. However, creating a high quality video that people want to watch and share should also not be understated. It is relatively easy to shoot footage, and increasingly easy to edit that footage, but creating a video where the sound quality is consistent, the edits are relatively seamless, and the content is compelling takes a certain level of skill and patience.

A number of videos get into the question of what an archivist does, which can be helpful in explaining our profession to people who might be interested in a career in archives as well as getting the word out more broadly.

A 2010 example of this type of video comes from the Freer Gallery of Art and Arthur M. Sackler Archives, A Day in the Life of an Archivist. The video features an archivist explaining their work over a musical backing track. As the comments indicate, from both viewers and the creator, this was an initial attempt by the Sackler Archives to work in this medium and there are some issues with sound levels. That said, the video has been viewed over 12,000 times, which demonstrates that this is a topic of interest, and is either well promoted or frequently found through internet searches.

By comparison, another video done at the same time, Freer Gallery of Art and Arthur M. Sackler Gallery Archives Introduction, has been viewed just under 1,900 times.

Some other videos that introduce viewers to archivists and their work are:

Meet Our Vintage Collection Archivist, Bill Bonner – National Geographic (over 45,000 views)

 A Day in the Life of a Processing Archivist, UALR Center for Arkansas History and Culture, 2014 (300+ views)

 Aaron Rubenstein, University and Digital Archivist, UMass Amherst Libraries, 2014 (around 150 views)

 Peter Hirtle’s Thoughts on Being an Archivist, Debra Schiff, Here and There Blog, 2011 (2,300+ views)

 Not all institutions are as well-known or have the same ability to promote content as the National Geographic, but there are a few key principles that we should keep in mind as we develop content in this area in order to ensure our videos successfully reach their intended audience.

  • Compelling content. As archivists, we know we do interesting work. Video is not and should not be the only way to tell our stories, but the passion we have for our work and the visual appeal of the materials we work with make video a great opportunity for archivists. Demonstrating that passion, telling fascinating stories from our work, exhibiting collection highlights, and using humor are effective ways we can pull in viewers.
  • Clearly defined goals. Why are you making the video? Who do you hope to reach with the video and how will you reach them? Is your video aimed at an internal audience or a much broader audience?
  • Production value matters. Experimentation and a Do-It-Yourself ethos are laudable, but we should also be striving for something that people want to watch and share. Poor production quality will compromise good content.
  • Promotion is key. Creating a well-produced video with a good story is only the beginning. Working with whatever outreach outlets are available and appropriate for your video is essential to achieving success.

The videos highlighted above show that there is an audience for stories about and from the archives. We can create a larger audience for this content by collectively developing more content. Some of it will necessarily be institution-specific, but there is also certainly a role for more videos produced by SAA and others that talk more generally about archives and archivists. Video is a powerful medium, and we as archivists should be taking advantage of it to promote our institutions and the archival profession.

Asserting the Archivist in Archival Outreach: A Case Study and Appeal

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This post was authored by guest contributor Samantha Norling,
Archivist at the Indianapolis Museum of Art

The Case Study

In January of 2014 I began my current position as Archivist at the Indianapolis Museum of Art. At the time, the IMA Archives was nearly two years into a three-year-long NEH grant to digitize the Miller House and Garden Collection, which documents the design, construction, decoration, and maintenance of the iconic mid-century modern property in Columbus, Indiana. Outreach was built into the project from the beginning, with promotion throughout the life of the grant planned in the narrative. Not only would consistent promotion help to build an audience and keep interest high during the years-long digitization process, but social media outreach would also serve to bolster our fair use claim for sharing archival material created by dozens of third party copyright holders. According to the Association of Research Libraries’ Code of Best Practices and Fair Use:

“The Fair Use case will be stronger when the availability of the material is appropriately publicized to scholars in the field and other persons likely to be especially interested.”

The Documenting Modern Living: Digitizing the Miller House and Garden Collection Tumblr went live in September 2012 as digitization began. With a highly-visual format embraced by the design, architecture, and special collections communities, Tumblr was the natural choice of social media platforms for Documenting. It is also worth noting here that Tumblr staff fully embrace the GLAM community and promote special collections content and blogs regularly!

By the time that I came in as the IMA’s new Archivist (and Project Manager for the NEH grant), the Tumblr was well-established with a dedicated following that included design, architecture, mid-century modern, and archives/special collections professionals and enthusiasts. As Tumblr had been built into the digitization workflows, there were dozens of draft posts already created and ready to be posted at any time—each featuring at least one digitized item from the Miller House and Garden Collection.

DML Archives Screenshot 1

Screenshot of the Documenting Modern Living Tumblr archive, before “asserting the archivist”

While browsing through the hundreds of draft and published posts to familiarize myself with the Tumblr’s content and established editorial style, I saw rich textile samples, detailed architectural drawings, photographs of the property spanning decades, and correspondence between all parties who worked on and lived in the house and gardens. Though this content had proven to be popular with our audiences for more than a year’s worth of posts, it struck me that there was something conspicuously missing from this project-based Tumblr: archivists and professional archives work.

With many followers from the GLAM community, sharing our set-ups and workflows could make our project an example for the field and help other archivists avoid reinventing the wheel. But more important than this, we were missing an opportunity to introduce our non-GLAM followers to archivists as individuals and as the professionals who preserve and make available the unique collections and items that have captured their attention. It was clear to me that it was time to assert the role of the archivist in our collection-centered outreach.

My pitch at our next departmental meeting emphasized my intent to expand the scope of Documenting Modern Living—to stay true to the main purpose of the blog as a place to share items as digitization progressed, maintaining its editorial style, while adding additional content that would complement THE STUFF.  The first step would be to bring the archivists out of hiding, introducing project staff as people and as professionals in a “Meet the Team” series. The IMA had no security or privacy concerns about featuring staff and their work on social media, so there was no reason to continue obscuring/ignoring the role of the archivists. After all, the collection wasn’t digitizing and creating digital object records for itself.

The initial plan for the expanded scope included posts that shared project workflows and equipment, our professional presentations about the project, and the occasional post exploring archival concepts such as original order and preservation. Within this basic framework, there was room for fluidity and spontaneity, allowing us to take advantage of scheduled happenings (such as Preservation Week and Ask An Archivist Day) and share daily life in the IMA Archives (like the time that a new Miller House-related accession came in or when a curator used the archives to create a Lego Miller House)—all content which brought the archivists and/or professional archives work to the forefront.

DML Archives Screenshot 2

Screenshot of the Documenting Modern Living Tumblr archive, after “asserting the archivist”

The Documenting Modern Living: Digitizing the Miller House and Garden grant was completed in May of 2015, bringing a close to the active life of the project Tumblr. The Documenting Tumblr archive is still available online, and we occasionally post new links and re-blog relevant posts from the general IMA Library & Archives Tumblr. Out of 176 posts created between February 2014 (when we expanded the scope) and May 2015, 23 posts explicitly mentioned or featured archivists and/or archival work (approximately 13% of the Tumblr’s content). While none of these posts went “viral” (used as a relative term here based on our normal level of notes), these posts were much more consistently liked and reblogged by our audience than the item-centric posts, of which multiple received few-to-no notes. Even if our followers came for THE STUFF, it became clear that they were responding positively and interacting consistently when we shared more about ourselves and our work.

The Appeal

What we did by expanding the scope of Documenting Modern Living was not revolutionary (and at 13% of our total content, the new scope was not disruptive of existing Tumblr workflows or editorial style). Many repositories have featured archivists and archival work in their social media outreach, and many more are doing so today than there were a year ago, some on a regular basis. That being said, there is much more room for improvement in how purposeful we are about asserting the role of the archivists and professional archives work into future and existing outreach in all its forms.

It is all too easy to get caught up in featuring the items unique to our repositories in our outreach, especially when our audiences tend to react so enthusiastically to THE STUFF. It is those positive reactions that give us the perfect opportunity to introduce our audiences to archivists and the professional-level work that goes into preserving those collections and making them available. The very existence or creation of an archival outreach program, platform, page, etc. opens up the possibility of raising awareness of our profession, not just of our collections. It is exciting to imagine the collective reach and potential impact if all archivists recognize this possibility and become more purposeful about incorporating archivists and archival work into their repository’s outreach efforts. Dedicating 13% of the Documenting Modern Living Tumblr content to the archival profession may not have had much of an impact outside of the IMA Archives, but a dedicated 13% of outreach from all types of archives, representing every imaginable research interest (and therefore target audiences) has the potential to raise public awareness of archives and archivists in very significant ways.

Stay tuned for future posts on this blog which will feature successful examples of “asserting the archivist” in archival outreach. If you have a favorite example, or want to share your case study of incorporating the profession into your outreach, the editors would love to hear from you—share in the comments below or contact archivesaware@archivists.org to be a guest contributor to ArchivesAWARE!